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This blog is full of makeup tips, trends, and info concerning our all-natural, gluten-free, and cruelty-free Lavera and Benecos brands from Germany.

Make the Switch to Safe, Natural Beauty

Posted on in Thoughts on Makeup

October is Cancer Awareness Month. It reminds us about the importance of living healthy and renewing our commitment both personally and in business to avoid the carcinogens and other toxic ingredients in our day-to-day lives and in the products we sell. While we may not be able to avoid cancer, we can reduce the risk by paying attention to what we eat AND what we put on our skin

How to Select the Perfect Foundation

Posted on in Thoughts on Makeup

If you think that selecting something as important as your foundation online is impossible, it’s truly not with True Natural!

You’re only three questions away from the perfect foundation for you. All the foundations you’ll find on our site can be worn by even the most sensitive skin, and all give your skin a matte-like naturally flawless finish, so that takes care of that. What’s left are these three questions:

It makes sense to start with the eyebrows. An Eyebrow Brush allows the hairs simply to be combed into shape. Then with the Eyebrow Pencil, define the brows with fine lines and make them even. The lines can also be slightly blurred with the brush to make them less noticeable.

When it comes to non-toxic nail polishes, award-winning Benecos nails it! They’re all 5-Free, and that means they’re free from toluene, camphor, phthalates, formaldehyde and formaldehyde resin. But that’s not all! They’re also long-lasting, chip-resistant, vegan, gluten-free and cruelty free. They dry just as quickly as their less healthful counterparts too. And, ooh, the irresistible colors!!! But don’t just take our word for it! The UK’S No. 1 Natural Beauty Blog “BeautyShortlist.com” awarded Benecos nail polishes as “Best Non-Toxic/Eco Beauty Product” for 2015!

Now is the perfect time to refresh your makeup bag for fall!  Between now and September 30, 2015, we're offering 15% off all cosmetics with promo code FALL-LOOKS. We've rounded up three of our favorite Fall looks here, but we invite you to visit our website for our full line of natural cosmetics from Lavera and Benecos!

RED HOT

Fall 2015 is all about making a statement, and nothing makes a statement like this elegant and classic look...

SULTRY & SMOKEY

There are so many directions you can take this irresistibly sultry look. Luckily, it’s easy to create too...

EVERYDAY NATURAL

While we love getting all glammed up, we also love keeping it simple. Nothing says simple can’t be stunning though! Enhance what Mother Nature gave you...

To BB or Not to BB - That is the Question!

Posted on in Thoughts on Makeup

Lavera has now introduced their amazing new CC Cream, and we are excited to introduce it to you!

From the runways in Milan to your favorite neighborhood coffeehouse, Fall 2015 is all about seeing fresh looking skin. One of the best ways to achieve this look (besides drinking lots of water, getting plenty of sleep, and all that good stuff!) is by using BB and CC creams.

Makeup During and After Chemotherapy

Posted on in Thoughts on Makeup

Cancer is always a very difficult thing to go through. With harsh treatments, serious surgeries, and the hope that keeps you fighting, you deserve a little something to make you feel at your best! Lavera offers a whole line formulated for those with sensitive skin. Liz, from Organic Beauty Source speaks about her mother's journey and the products that let her feel like the beautiful woman she is!

Lavera Soft Eye Liner

Posted on in Thoughts on Makeup

The Lavera Soft Eyeliner is a an all natural formula, perfect for those with contacts, sensitive eyes, or just searching for the perfect all natural eye liner. The creamy texture allows for a long lasting, smooth and even application. Lavera Soft Eye Liner won Best Natural Eyeliner in the 2012 Best In Green, Organic Beauty Talk Awards!

Organic Beauty Talk Top 8 Natural Mascaras

Posted on in Thoughts on Makeup

Good Housekeeping awarded the Lavera Volume Mascara, Best of The Naturals 2012!

OUR MISSION: Natural mascaras are notorious for their so-so performance (flaking and smudging) and steep price tags. So GHRI set out to find the best of the bunch on store shelves — for $20 or less.

HOW WE SCREENED: Our scientists first performed a lengthy evaluation of the ingredients in mascaras claiming to be natural. Any containing triethanolamine (an emulsifier), added parabens, or synthetic dyes, waxes, or fragrances were eliminated.

THE WINNER: In a close race, Lavera Volume Mascara ($20, lavera.com) came in first. It oomphed up lashes without flaking, smudging, or eye irritation, reported testers. "It was easy to apply and didn't clump on the brush," said one.

Luscious Holiday Lashes

Posted on in Thoughts on Makeup

Lavera offers a variety of mascaras each providing different and gorgeous effects to your lashes. These mascaras are formulated with new, all natural ingredients such as Argan Oil, Sea Buckthorn Oil, and Shea Butter.

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