The official site for Lavera, True Natural & Benecos Organic Cosmetics & Skincare
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Lavera Natural Cosmetics on Love True


For almost 25 years Lavera has been committed to creating innovative all-natural cosmetics — from their pioneering Sunless Tanner to 100% hypoallergenic makeup. Lavera products are designed to suit even the most sensitive skin and only natural and effective plant-based ingredients and pure minerals are used, certified organic and 100% free from harmful chemicals. All Lavera cosmetics are Gluten Free and suitable for allergy sufferers and most are vegan as well. Our favorites about the brand are:

  • Effective Anti-aging treatments
  • Mildest skin type specific skin care
  • Gorgeous mineral makeup selection for sensitivities
  • Ranked Greenest Beauty Brand in Europe 2008
  • Awarded Best Self Tanner by Gorgeously Green 2008
  • Designed for Sensitive Skin and Eczema skin types

Founded in Germany by Thomas Haase, Lavera has been making award-winning organic cosmetics for over 24 years. Their commitment to using the safest ingredients and willingness to push the boundaries of innovation continue to impress the natural beauty world. Thomas Haase is proud to offer safe and affordable beauty products for the whole family.

Lavera products are recommended year after year by Oko-Test, an independent consumer watchdog group which personally tests consumer products for safety. This brand has also received Innovation Prizes in Germany for several of their products, including Lipgloss, Sun Spray 15 and 25, Self Tanner, Eye Concealer, and Vanilla Coconut Lotion. Formulated for sensitive skin, Lavera products are very mild and suitable for all skin types also.

Where to Begin?

Looking to try Lavera but not sure where to begin? Take a look at this list of Lavera’s best selling products:

  • Lavera Self Tanner, Sunless Tanning Lotion
  • Lavera My Age Anti-Aging Skin Care
  • Lavera HYDRO Lifting Serum
  • Lavera SOLUTION Eye Cream
  • Lavera FACES Wild Rose Night Cream
  • Lavera Liquid Foundation
  • Lavera Tinted Moisturizing Cream
  • Lavera Liquid Concealer
  • Lavera Volume Mascara
  • Lavera Intense Volumizing Mascara

Lavera’s product line-up includes:


Organic Anti-aging Skin Care LAVERE and MyAge lines firm, lift, regenerate and renew aging skin with natural anti-aging ingredients Hyaluronic Acid, Co-Enzyme Q10, and White Tea. Anti-Oxidants prevent from environmental damage. Suited to all skin types.


Trend Makeup is a complete range of hypoallergenic cosmetics that deliver beautiful and 100% natural results based on pure minerals. The range includes very popular Mascaras and foundations. Made with organic oils and flower extracts to be ultra gentle for sensitive skin types.

Skin Care

Organic Skin Care Systems FACES are designed for specific skin types and the issues they comprise. Choose from Normal/Combination, Dry/Mature, Sensitive/Irritated, and Oily/Acne for affordable and effective skin care systems.

Hair Care

Hair Care for all Hair types, styles and conditions — from color-treated to dry hair and more volume. Made with organic plant oils and natural fruit extracts to be gentle on hair and scalp.

Sun Care

Lavera Sun Sensitive products provide protection against both UVA and UVB rays with pure mineral sunscreen following European regulations. Our effective Self Tanners offer natural, streak-free glow without the use of harmful chemical tanners and don't leave stains on clothing. These are customer favorites!

Baby Care

Baby & Children Skin Care contain super mild ingredients to protect the skin and safety of little ones. Certified organic plant oils and extracts cleanse and protect, gently scented with our essential oil blend. Our skin care products for babies and children come highly recommended by organic lifestyle midwives and nannies in Germany.

Eczema and Sensitive Skin

Eczema Care Neutral and Basis Sensitive Skin lines include products for the whole family. Neutral is designed specifically for those with eczema or allergic skin, extremely gentle and fragrance-free. Basis includes a complete facial care system, plus affordable products safe for the whole family at an affordable price point. Not all items are available as in Europe.